The Language of Chinese Business Cases

Project Title

The Language of Chinese Business Cases

Project Leader

Dr Linda Tsung

School / Dept

LANG

Project Duration

Nov 2004 - Jun 2005

Project Description

Case-based learning is now a core feature of business education programs in many parts of the world including China. This problem-based methodology, however, can pose difficulties in a context where students are more familiar with traditional didactic models of teaching and learning. The use of online case studies developed under this project assisted in breaking down these traditional barriers to this type of learning. This project aimed to support the case-based approach of teaching and learning used in the Chinese curriculum. While the face-to-face classroom teaching sessions of the course, “Chinese Business Communication”, focused on oral discussion and presentation skills, the online materials  provided a collaborative and flexible medium of support for the course, especially with regard to reading and writing tasks associated with case analysis.

Project Outcome

• Designed and developed a website platform to host online teaching and learning activities by disseminating various course materials, providing online support for discussion and analyses of course texts and providing links to relevant reference materials.

• Designed and developed online interactive tasks on case analysis that include examples and exercises to help students develop their skills in understanding and analyzing business cases in Chinese.

• Developed individual and small group Chinese learning materials based upon the texts of 2 business cases collected from Mainland China.

• Adapted word templates which include guided questions on case analysis to encourage the students to exchange ideas and express opinions during classroom interaction

Status

Completed

Project Documents
(Only accessible by HKUST users)

• Project Plan
• Final Report

Adaptation

Adaptation from The Language of Business Cases